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Samstag, 20. Oktober 2012

Indoor Location Comes To The Royal BC Museum

There is an interesting article on Forbes Online Magazine from Jennifer Hicks about Indoor Location Comes To The Royal BC Museum.

"[A] museum in Victoria, British Columbia decided it was time to go high tech and recently installed indoor navigation in their 126-year old museum in order to enhance the visitor experience.

In general, the most common type of self guided mobile experience in a museum is still the audio tour, and it’s also closest thing to augmented reality in a museum – where we overlay what we see  and observe, with what we hear.

But, the role of technology in museums evolving and indoor navigation technology is a new type of visitor engagement tool that gives them the ability to trigger location based events automatically based on all the content they have on hand. Indoor Positioning System, (IPS)  technology allows museums to automatically deliver location based content without requiring visitors to scan in a QR codes which has proven to be cumbersome and harder to mainstream outside of ad campaigns." [Forbes]

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